30 June, 2013

James Malinchak Advises Entrepreneurs And Speakers To Avoid The Nice Guy Rut

By Troy Dickson


When it comes to hiring employees, you'll probably hire the nicest gal or guy. However, you should be cautious of the 'Nice Guy Rut.' The 'Nice Guy Rut' happens when you hire someone who is very pleasant, but can also be somebody that doesn't understand the importance of you operating a business. Should you catch yourself saying statements like, "Well, you know, Joe does not get the results we are looking for in a sales person, but he's such a nice guy." When this occurs, you have to make a decision. You either choose to be a non-profit supporting 'Nice Guys' or you cut him loose to join the nice Guys Club.

The main reason you need to cut her or him loose is the fact that NICE isn't the only criteria of the personnel working for you. Nice with no sales or movement is probably interfering with your time and profits. If you are squandering your time, efforts as well as mental energy thinking about responsibilities Joe has not completed or redoing tasks Joe didn't complete, his niceness is costing you money. What happens here is you being a business proprietor fall into the 'Nice Guy Rut' and feel guilty for getting rid of the nice guy or gal. You end up keeping them around since they're so charming, however, you need to be honest is nice good enough for what you would like in an employee.

If you want to keep this individual on as part of your business, either you need to find them a different position where nice is beneficial for your company. Else, you need to tell them to get the training to include the features and skillsets you need in your company. However, I am thinking you're investing way too much into the 'Nice Guy Rut' by doing either of these suggestions. It will likely be more cost effective to tell them things are not working out, then to keep them around the workplace. Let them know you appreciate them being nice, but you are operating a business for profit and you need employees who understand business is a lot more than niceties.

You need to forget about the guilt. It's nothing personal against Joe. He's just not suitable for what you're attempting to do with your vision, your mission, and your goals. If you wish to help him, write him a great reference letter on how nice and pleasant he is to work with at the office. Then, it's up to him to get a new place of employment. He can't become your responsibility. It is his obligation and his alone to get a better fit. Otherwise, your being nice in response to his nice behavior is going to cost you time, money, as well as frustration, which isn't so nice!

Therefore, before you decide to hire that next person make a list of what you expect in an employee. When that individual comes on board request for them to sign that they comprehend the expectations of upward mobility and forward motion for the company. Let them know your mission, vision, and goals by being clear about how you anticipate them to work towards those same ideals. Whenever you focus on what you want, you are not as likely to fall into the nice trap, which could kill your company in the long run.




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